New Brand Partnership ~ easyJet holidays
We are proud to announce our new partnership with easyJet holidays. The collaboration aims to support biodiversity conservation and sustainability efforts within popular Mediterranean holiday hotspots, bringing funding and awareness to Menorca Preservation and Cyclades Preservation Fund’s local sustainable tourism projects.
Thank you easyJet holidays for your support!
Tackling Plastic Waste in Menorca
Every year, approximately 78 tonnes of plastic enter Menorca’s waterways, with tourism contributing 24% of this pollution. Despite the 2019 Law on Waste and Contamination Land, many businesses remain non-compliant. With Menorca Preservation, easyJet holidays is working with 10 of its partner hotels to achieve a plastic-free certification: an initiative to eliminate single-use plastics and promote sustainable alternatives. Certified hotels will receive reusable beach item stations, reducing waste on Menorca’s beaches and improving the health of local ecosystems.
Protecting Posidoonia Meadows in Santorini
Posidonia meadows, which soak up 15 times more carbon dioxide every year than a similar-sized area of the Amazon rainforest, play a crucial role in marine biodiversity while also filtering the Mediterranean’s waters, giving them the vibrant blue-green hue we admire. However, these vital seagrass beds are increasingly threatened by damage from improper anchoring, pollution, and rising sea temperatures.
To help protect this essential species, easyJet holidays is partnering with the Cyclades Preservation Fund (CPF) in Santorini to raise awareness among tourists and tour operators about the importance of Posidonia Oceanica. The initiative includes providing webinar training for hotel staff on the ecological significance of this seagrass and ways to safeguard it and distributing educational materials at hotels, organising ‘Snorkeling with Posidonia’ experiences in collaboration with local diving centres.
A Shared Commitment to Responsible Tourism
Matt Callaghan, easyJet holidays’ Chief Operating Officer, said:
“We know that a key to unlocking ESG progress is to connect our industry knowledge with the expertise of organisations focused on sustainability, and we’re proud to support organisations who are continuously making significant progress towards offering sustainable solutions.
“So we’re delighted to be launching a partnership with Conservation Collective to enhance biodiversity in some of Europe’s most loved holiday hotspots. We look forward to supporting their conservation efforts in Menorca and the Cyclades, contributing to long-term environmental sustainability.”
Jade Brudenell, Director of Conservation Collective, said:
“We are excited to work with easyJet holidays on these important projects led by Menorca Preservation Fund and the Cyclades Preservation Fund. easyJet is bringing crucial funding and awareness to this important work.
“This partnership enables us to engage tour operators and visitors in protecting these incredible destinations together. By supporting these locally driven initiatives, we can turn the tide for tourism to become a good force for nature.”
About easyJet holidays:
easyJet holidays, which launched in 2019 is a leading package holiday provider which operates from the UK, Switzerland, Germany and France. The company took over 2.5 million customers on holiday in 2024.
Named UK & Ireland Travel Company of the Year 2024, it offers great value beach and city holidays to over 7000 hotels, in more than 100 destinations across Europe and North Africa, directly through its website and through over 7000 travel agent partners. The ATOL-protected holidays can be secured with a deposit of just £60 per person, including flights and accommodation, as well as 23kg luggage and transfers on beach breaks. easyJet holidays is a member of ABTA, and all packages are covered by its Ultimate Flexibility, offering freedom to change a booking, a refund guarantee, and best price guarantee.
Winners of the Sustainable Future Award, easyJet holidays’ sustainability strategy, ‘Holiday Better’, focuses on three key pillars – create better holiday choices by making sustainable travel affordable and accessible to everyone; keep our holidays special by maximising the benefits and minimising the negative impacts of travel and tourism, and transform travel for everyone by embedding sustainability into business decisions and behaviours and driving meaningful change in the industry. The tour operator has partnered with UN Tourism to help develop the first environmental, social and governance (ESG) framework for tourism businesses, co-designing a measurement tool that is meaningful and feasible for better monitoring how tourism businesses impact, and depend on, people, planet and prosperity.
easyJet holidays was named one of The Sunday Times Best Places to Work in 2023 and 2024.
